Incorporating the theme
Advent is an entire season for churches consisting of 4 weeks leading up to Christmas. Each week traditionally has a separate theme: Hope, Peace, Love, & Joy.
The goal for this design was to capture those 4 words along with an overarching theme for the teachings that highlighted moving out of darkness and into a new life that contained the 4 themes.
Connecting to Baltimore
A lot of Christmas imagery doesn’t connect to urban environments and city living. Even commercials often feature suburban homes/neighborhoods and expansive winter landscapes. The goal for this project was to avoid that in order to create something that felt a little more familiar.
The buildings used in this illustration are based on several distinct styles of rowhomes found in Baltimore City.